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Corporate Voice | Weber Shandwick

Founded: 1992

Website:

http://www.webershandwick.com

Company Overview

Corporate Voice | Weber Shandwick is the India joint venture of Weber Shandwick, a unit of The Interpublic Group of Companies (NYSE: IPG). Weber Shandwick is the world's largest public relations consultancy with presence in 75 countries in all major continents. Since its inception in 1992, Corporate Voice | Weber Shandwick has played a leading role in the development of the public relations industry in India. We have grown to be one of the biggest consultancies in the local market, currently employing approximately 100 professional staff. In India, our cross-country network includes Regional Management Centres in New Delhi, Mumbai, Bangalore and Chennai, Representative Offices in Kolkata, Hyderabad, Pune, Chandigarh, Lucknow and Bhopal, and an expandable reach in cities like Bhubaneshwar and Ranchi. Our continuing growth is spearheaded by a team of senior executives with extensive experience in marketing, journalism, public relations and other related fields. Corporate Voice | Weber Shandwick has proven capabilities in marketing public relations, public affairs, corporate communications counseling and financial communications. A significant proportion of our India business base comes from multi-national and local corporations in the country. Our unrelenting commitment to outstanding work for our clients has been recognized in local and international public relations awards – including winning the McDonald’s International Global Award for the best public relations launch program in India in 1997; the maximum coverage award for India in 2001 by LG Electronics, Korea; a Bronze Sabre Award for WHO ORS campaign in 2003, and winning the PR Week Asia Pacific Gold Award for the WHO ORS campaign in 2004. We are the first agency in India to win the Asia Pacific PR Week Gold Award in 2005, first agency in India to win the 2007 United Nations Grand Award for outstanding achievement in public relations, and the first agency in India to win the IPRA Golden Award 2007. Corporate Voice | Weber Shandwick is also a founder member of PRCAI (Public Relations Consultants Association of India), India’s only association of PR firms created with the objective of furthering the development of the PR industry in India. Our Clients: We work with some of the best names in the business. We have a strong base of 100 plus retainer clients. Some of our major clients include names like McDonald’s, Unilever, Hero Honda Motors, Honda Siel Cars, P&G/Gillette, Sony India in the Consumer practice; Moser Baer, Adobe, Agilent Technologies, Hitachi GST, Progeon (Infosys) in the Technology practice; MSD India, WHO-ORS Campaign (USAID), Apollo Clinics, Bristol Meyers Squibb, Mankind Pharma in the Healthcare practice; GE Money, IDBI Capital Market Services in the Corporate & Finance practice; American Airlines, Tourism Australia, KLM/Northwest Airlines in the Travel and Services practice among others.

Product

We offer clients a complete range of public relations services. We are, in essence, a management consultancy that specializes in providing both internal and external solutions to communications challenges. Our range of services includes: Strategic Support( • Reputation research and program development • Messaging and positioning • Market evangelism • Crisis & issue management • Corporate governance counsel) Media( • Media relations • Spokesperson training • Press conferences • Media tours • News releases • One-on-one interviews) Editorial Services( • Press materials • Brochures, Newsletters, magazines • White papers and articles • Speech writing • Case studies) Integrated Marketing( • Collateral development – concept, design, printing • Presentation development • Market audits • Web promotions • Brand development) Financial and Investor Communications( • IPO management • Secondary offer/ listings • Value based positioning • Investor outreach • Market intelligence • Financial media outreach • Collateral development) Special Events( • Road shows • Product launches • Product placements • Seminars and conferences • Trade shows) Online (Screengrab): Screengrab is Weber Shandwick’s Interactive, Social and Emerging Media practice. We work with clients to put their messages at the epicenter of today’s digital lifestyle. We develop attention-grabbing content that engages, informs, entertains and rallies people; is authentic and passion-igniting; and encourages discussion and word-of-mouth influence. Relying on our deep expertise in public relations, the practice helps companies build relationships with audiences on the Web through innovative online campaigns and Web sites. It also combines online grassroots techniques and Web technologies to amplify messages to audiences and to create consumer evangelists for brands. In addition, the we develop award-winning sites that help companies forge relationships with audiences to achieve their most important business goals. Through the team’s expertise, clients can reach and retain audiences using a combination of Web and digital channels – online news media sites, general consumer and business-to-business Web sites, community forums, discussion boards, citizen-authored blogs, instant messaging, podcasting, cell phones, and PDAs.